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Our Fundraising Commitment

You, our incredible supporters, make our life-changing work possible. Your donation, whatever size, will go to work as quickly as possible to where it will have the greatest impact in transforming lives and helping to build futures.

We promise to always:

  • Be open and transparent about where your support goes and to keep you updated on the people, families and communities whose lives you are helping to transform. Find out more about how your donations are spent and read our latest annual report here.
  • Treat your information as confidential, treat your data safely and securely. and respect your privacy. You can find out more in our Privacy Policy
  • Be polite, respectful and open in all our communications with you. We will respond to your feedback and enquiries within 2 working days and follow up and investigate any complaints within 10 working days. Find out how to contact our team here.

Vulnerable supporters policy

What is this Policy about?

Our aim in this policy is to ensure that all our fundraising is carried out fairly and in a way that is ethically responsible.  We give examples that indicate vulnerability so that those working for and on behalf of CBM can easily spot a vulnerable supporter and respond in a way that is most appropriate.

How do we class a supporter as vulnerable?

We consider a supporter vulnerable if they find it difficult to make an informed decision about the choices offered to them.  This can be as a result of a temporary or permanent condition.  A number of factors can contribute to vulnerability and the following, although by no means exhaustive, may indicate that a person is vulnerable. These include a person;

  • with cognitive impairment, including dementia and mental health problems
  • with a significant and impairing physical or sensory disability
  • with a learning disability
  • with a severe physical illness
  • who is homeless
  • who is particularly frail
  • experiencing financial difficulties
  • who is experiencing a time of stress or anxiety, e.g. bereavement, unemployment, family break up
  • who is an unpaid carer who is overburdened, under severe stress or isolated
  • with a severely reduced understanding of English
  • under the influence of drugs or alcohol
  • who finds the subject matter of the contact distressing.

How do we identify a Vulnerable Person?

There are a number of indicators that can help make this identification when speaking with a person on the phone or face to face. The person may:

  • ask for questions or information to be repeated
  • ask us to speak more slowly
  • take a long time to respond, find it difficult to respond or respond in an inappropriate manner
  • ask several times who the caller is
  • be unable to hear or understand what is being said
  • ask irrelevant or unrelated questions
  • wander off the subject
  • respond in an irrational way to simple points
  • become upset
  • have forgotten that they have given a donation or claim no knowledge of CBM
  • mistake the caller for someone else
  • repeat questions they have already asked
  • display signs of forgetfulness
  • be unable to read or understand the information provided to them
  • explain that someone else deals with their finances or personal matters
  • display signs of ill health, e.g. breathlessness or discomfort.

Sometimes we may be informed of vulnerability through written communication:

  • A supporter may email or write to indicate they are permanently vulnerable.
  • A supporter’s family member or carer may indicate they are vulnerable.
  • Shaky or hard to read writing may be evident.

How do we deal with vulnerability?

We try to use our best judgement where we have grounds to believe that a supporter is vulnerable to ensure we communicate with them in a way that meets their needs. We may respond in the following appropriate ways:

  • Being patient and not rushing the conversation. A longer call is better than a short one which leaves the supporter confused or agitated.
  • Asking if the individual would prefer another method of communication.
  • Asking if they need to speak to anyone else or need more time in order to make a decision. We aim to ensure a supporter is fully informed and supported to make a decision that is right for them.
  • Checking their understanding of what they have agreed to. It may be appropriate to repeat back what they have agreed to and we may offer to write or email them to confirm what they have decided.
  • Decide that it is inappropriate to continue with the conversation, aiming to end the interaction in a positive and pleasant manner.

Other important points

  • CBM UK does not identify vulnerable supporters based on age, disability or any other social indicator, but deals with each person on a case-by-case basis. We try to ensure every supporter is given the appropriate information so they can make an informed decision about giving.
  • Should CBM UK receive information about a supporter’s vulnerability from a third party, we may not act on any request to alter the supporter’s preferences unless the third party can provide evidence that he or she has the authority to act on behalf of the supporter.
  • When we have been given information about, or identified a vulnerable person, we act upon this and ascertain what kind of communication, if any, is acceptable. Our database is then updated to reflect this.